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Hey Reader. I've been meaning to tell you this story. It starts in July. On my bedroom floor. Laptop open. LinkedIn staring back at me. Cursor blinking. I'd just walked away from a startup I paused my entire business for. My bank account had maybe a month left in it. My confidence had less. It was the kind of moment that makes people disappear. Go quiet. Rebuild in private. I almost did that. Almost. Instead, I walked straight into the mess and showed up anyway. I didn’t have a plan or a well-thought-out narrative. Just a decision to stop hiding. So I opened LinkedIn and did the simplest thing possible. I applied my own client work to myself:
Then everything moved. 5 days in, calls were booked. 3 clients signed. 4 executives reached out. 10 days in, podcasts appeared. US clients landed. A post went viral. 90 days in, the numbers spoke for themselves: → 17K followers (almost 20K now) None of this came from a fancy strategy btw. It came from refusing invisibility. And while all of this was happening, my inbox kept filling with the same confession from speakers. “I feel unseen.” So I built something for you, Reader. In early 2026, I’m opening a 4-week cohort for speakers who want content that gets them booked. This is the system that rebuilt my business and brought in 120K in 90 days. Here’s what you get: → Live weekly sessions Four weeks. Focused action. Real visibility. Content that gives you presence instead of panic. The group will be capped, and early access opens soon. See you inside! Magali PS: If you know a speaker who needs this, pass it along. |
All things content for Keynote Speakers
Hey Reader, Six years ago, I stood backstage at TEDx Antwerp, Googling "how to not throw up before a speech." I wasn't ready. My slides were mediocre. My delivery was shaky. I had no speaker reel, no one-sheet, no agent. But I was there. And over the next few years, I kept being there. United Nations. Deloitte. Stages I had no business standing on. awkward turtle alert I didn't get booked because I was a good speaker. I got booked in spite of it. What I had instead of skill: a LinkedIn...
Hey Reader, I was eight, lying on my stomach, writing my Christmas list in green marker. Page one: a pony.Page two: a castle.Page three: roller skates, a trampoline, and "maybe a little brother but only if he's nice." I sealed it with a sticker and total confidence. This year, my wishlist fit on a Post-it: Clients who pay A LinkedIn that doesn't make me cringe. Maybe one podcast where they pronounce my name right. Santa overdelivered. Just kidding. I did. And I used a system that took my...
Hey Reader, Yesterday I caught myself doing it again. Fridge open. Cold air in my face. Staring at cheese like it holds the meaning of life. Zero decisions made. Five stupid seconds of paralysis. And it hit me: This is how most people run their business. Freeze. Think. Overthink. Wait for the “right moment.” (Spoiler: there isn’t one) It snapped me out of it because of this: Bad choices are recoverable. Hesitation? Not so much. Because the only reason I gained 10K followers and $120K in three...